Radx Magazine
Local Art magazine
From June 2019- June 2021 Radx Magazine was a passion project of mine highlighting local creatives of all art forms in one publication. I came up with the idea back in December 2018. It was originally intended to be a digital magazine that transformed into a quarterly print publication. The marketing, the branding, the design, and the direction were my responsibility, while I had additional support from a team to help with the writing, editing, and podcast.
Branding
Creating the branding for Radx really had to start with the mission statement and why the company even started. I brainstormed a few different ideas and finally settled on “Radx” incorporating a version of my last name. From there I researched other brand identity and formed a logo and branding guide. Implementing and constantly ensuring consistency is a big part of running Radx.
website design & Development
From concept to a fully functioning website. I created the organization, user experience, working within WordPress to create the end result. Radxmag.com is completely responsive and works with all browsers. While designing, I kept in mind the blog aspect, I also made sure to incorporate some essentials on the back end, such as Facebook Pixel, Google Analytics, and so on.
creative direction
Branding
The layout of each issue
Social Media content
Email Marketing
Photoshoots
Cover Designs
Marketing Campaigns